All Is Pour in Love and Tequila: Pairings for the Five Love Languages

Valentine’s Day is cute and all, but every mid-February feels like a nationwide scavenger hunt for overpriced candy and flowers. Meanwhile, nearly half of the adult population is filling their carts with liquor, pretending they’re “totally fine” watching couples slow dance in the produce aisle. “What’s wrong with that?!” You might wonder. The problem with […]
Blue Agave 101: Patience Is a Virtue (And Needed for Tequila!)

We could start this article with an intro about ancient Aztecs and mystical desert plants, but let’s be real, you’re here because, like us, you love tequila, and you want to know what’s in it and why the real stuff tastes so good. The answer is sitting in fields across Jalisco right now, soaking up […]
Sip, Savor, Pair: Perfect Matches for Borracho Tequila Blanco & Espresso Cristalino

Why Pair Tequila with Food? Just like wine, thoughtfully crafted tequila has layers—flavor, aroma, and finish—that evolve when paired with the right foods. The difference? Tequila’s bold personality demands confident, contrasting pairings that highlight its complexity. Here’s how to pair our award-winning tequilas with foods that amplify their essence—from salt to sweet, spice to smoke. […]
Blanco vs. Espresso Cristalino: Which Bottle Should You Pick Up First?

If you ever find yourself standing in front of the tequila shelf caught between Borracho Blanco and Borracho Espresso Cristalino, you’re basically reenacting a modern version of the “two paths in the woods” moment. Except in this story, neither path leads you into danger, and both end with you holding a glass of really good […]
Sip. Chill. Repeat: The Borracho Playlist

Because your tequila deserves a soundtrack as smooth as your pour. Borracho Tequila isn’t a shot—it’s a sip. A vibe. A slow burn. And every great sip needs the right sound behind it. Whether you’re kicking back solo, hosting a low-key hang, or turning golden hour into an all-night groove, this is your soundtrack. We […]
6 Easy Tequila Cocktails That Aren’t a Margarita

Because your taste buds deserve variety. We’re not saying ditch the marg forever—but it’s time to let the rest of the tequila lineup shine. Whether you’re poolside, fireside, or couch-side, these 8 Borracho-approved cocktails are here to upgrade your summer sipping. Midnight in Jalisco (Spicy Paloma) Bold, citrusy, and packing just enough heat to keep […]
What It Means to Do Things The Borracho Way

No shortcuts. No compromises. Just soul, skill, and staying true to what matters. In a world chasing speed, scale, and shortcuts, we chose the long way. The right way. The Borracho way. When we set out to create tequila, we didn’t just want a product—we wanted something that meant something. That felt different. That stood […]
How to Spot a Great Tequila vs. Te-Kill-Ya (If It Burns, It’s No Good)

After spilling the truth on the most intoxicating tequila myths, we’re excited to show you how to choose the best tequila next. All it takes is a little know-how, and a pinch of wit, to separate the low-quality booze from top-shelf tequilas. With these tips, you’ll walk into the liquor store or buy tequila online […]
Tequila Misconceptions: What Most Drinkers Get Wrong

Tequila is one of the most consumed spirits worldwide, with 2024’s collective revenue reaching 6.7 billion USD. Despite dominating the market, tequila’s reputation has been wrongfully dragged through the dirt for decades. Among bar hoppers and house-party regulars, it brings back memories of blurry nights, regretful mornings, and that one friend who swore they’d never […]
What Kind of Drinker Are You? (Based on Your Tequila Order)

Your tequila choice says a lot about you. Let’s judge accordingly. Blanco On the Rocks You are: The Purist You’re here for the agave and the vibes—nothing more. You likely own at least one linen shirt, refuse to use sour mix, and say things like “you haven’t had real tequila until you’ve had it neat.” Vibe […]